ABC Ltd. is a profitable manufacturing company with a good track record of continuous growth over the last decade. The general business environment is rapidly changing with the introduction of new manufacturing processes and market liberalization in the region. The board has appointed a new managing director who is anxious to create a momentum for innovation and change in the organization. He is aware that introducing change is relatively easy when a company is facing a crisis but far more difficult when all is well. As a business development manager in ABC Ltd., the director has asked you for advice.Prepare a memorandum to the managing director in which you discuss; How the company may stimulate a pro-change culture in the organization

How the company may stimulate a pro-change culture in the organization:
i) Motivation-There is need to motivate subordinates to initiate the change and therefore to support the change
ii) The informal organization-There is need to use the informal leaders to help initiate the change since informal organizations are prone to resistance of change.
iii) Participatory decision making-The whole organization needs to be involved in making a decision that results in change initiation.
iv) Plan for the change-Planned changes help reduce the uncertainties with regard to the effects of change. While it is obvious that some of the reasons for change are beyond the scope of management, management can nevertheless try to anticipate the change and plan for it.
v) Effective leadership-Effective leadership capable of keeping the change process under control is likely to mitigate resistance from the persons concerned.
vi) Improving employees’ perception of change by getting their views.
vii) Facilitation-management expects resistance and introduces change gradually.
viii) Open communication-let employees know when changes are to be made



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