Supply Market Segmentation
Competence
The trainee should have the ability to segment supply markets using appropriate segmentation tools
Chapter Structure
Further Reading
Simchi-Levi, D., Schmidt, W., & Wei, Y. (2014). From superstorms to factory fires: Managing unpredictable supply chain disruptions. Harvard Business Review, 92(1-2), 96-101.
Dyer, J. H., Cho, D. S., & Chu, W. (1998). Strategic supplier segmentation: The next” best practice” in supply chain management. California management review, 40(2), 57-77.
Wagner, S. M., & Johnson, J. L. (2004). Configuring and managing strategic supplier portfolios. Industrial Marketing Management, 33(8), 717-730.
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